Sales for Engineers
Blog 12/27/2013 16 comments
The stereotypical "sales professional" is often seen to be a supreme manipulator with no scruples. You know, kind of a badly dressed, cartoonish fellow, trying to scam you at a used car lot.
Power Tip 66: Reduce EMI From an Offline Power Supply Cost-Effectively
Blog 12/24/2013 Post a comment
The obvious ways to reduce emissions are to reduce the amplitude of the switching voltage waveform, to divert the current with a shield or capacitor, and/or to add a series impedance. We apply the first two techniques to demonstrate we can build a low-power, AC input adapter to meet EMI emissions without a common-mode inductor.
Doing Math in FPGAs, Part 2 (BCD)
Blog 12/24/2013 20 comments
Binary coded decimal is not used as much as it once was, but we can still find it hither and yon -- mostly in applications where the data will be directly driving a display.
Hiring the Right Team
Blog 12/23/2013 5 comments
"Time spent on hiring is time well spent." This familiar marketing slogan is true for all companies and critical in the case of a startup. Who you hire defines your company.
Marketing for Engineers
Blog 12/20/2013 21 comments
Many engineers see marketing professionals as people trying to sell snake oil -- replete with overblown promises, misstatements, and outright lies.
Space Flight Revs Up in 2014
Blog 12/20/2013 30 comments
Virgin Galatic is gearing up for the first commercial space flight in 2014 with 660 tickets sold at $250,000 each for four minutes in microgravity.
Probing the PICAXE, Part 3
Blog 12/19/2013 3 comments
We learn how to use the PICAXE to control a family of devices that support bidirectional communication with an MCU using a single wire.
How Do I...?
Blog 12/17/2013 16 comments
What happens when design engineers get fed up with the hacked-together code or process they’ve used for the past two projects, and want to find a better way to do it?
Momentum Builds for Monolithic 3D ICs
Blog 12/16/2013 1 comment
The door has started to open for alternative technologies that might help to maintain the IC industry's overall momentum, and monolithic 3D ICs seem well positioned to do so.
‘Electrification Factor’ in Transportation
Blog 12/16/2013 24 comments
Electric vehicles currently on the market represent a beneficial new direction in terms of sustainable, low-impact transportation. Yet the EV market today tends to obscure a much bigger picture as we pursue the "electrification of transportation."
Memory Companies Seek Approval
Blog 12/13/2013 2 comments
This week, one company sought the approval of Wall Street, another passed advanced testing, and a third issued a reminder to use approved parts in Intel motherboards.
Why There's No Need to Fear JESD204B
Blog 12/11/2013 4 comments
The JESD204 interface was originally rolled out several years ago, but has undergone revisions that are making it a much more attractive and efficient converter interface.
Mobile Maturity Leads to Extremes
Blog 12/11/2013 7 comments
The commoditization of the smartphone is driving innovation to extremes and creating a new class of wearable devices, according to market watcher Bill Boldt.
NXP’s JV Bets on China’s Tenuous EV Market
Blog 12/10/2013 3 comments
Given China’s strong government support for new energy technologies, and the fact that China has the biggest, fastest growing automotive market in the world, a plan by the joint venture between NXP and China’s state-owned Datang Telecom Technology Co. to go after automotive is a no-brainer.