NXP’s JV Bets on China’s Tenuous EV Market Blog 12/10/2013 3 comments Given China’s strong government support for new energy technologies, and the fact that China has the biggest, fastest growing automotive market in the world, a plan by the joint venture between NXP and China’s state-owned Datang Telecom Technology Co. to go after automotive is a no-brainer.
Spansion Exec Reassures Fujitsu Customers News & Analysis 11/25/2013 9 comments The most tangible technology advances, after Spansion acquired Fujitsu Semiconductor's MCU/analog business, will come from the adoption of Spansion’s proprietary eCT technology in embedded MCUs -- to be released in 2015.
Will Rohm's Fuel Cell Gambit Pay Off? News & Analysis 11/11/2013 13 comments Among a handful of promising companies whose hearts were set on the portable fuel cell market, Japan's Rohm has recently become the first to blink. Although not ditching its nascent fuel cell business, Rohm decided to change focus.
EE Times Community Weighs In on Toyota Case News & Analysis 11/7/2013 27 comments EE Times readers took Toyota’s unintended acceleration case to heart. After all, Toyota’s failures, pointed out by the expert witnesses, aren’t just Toyota’s problems. Its failures are relevant to all the hard choices engineers make.
Oklahoma Jury to Deliberate Toyota Acceleration Case News & Analysis 10/24/2013 9 comments The focus of the Toyota case in Oklahoma is on software and electronics used in the electronic throttle control, rather than the entanglement of the accelerator pedal with a floor mat, which Toyota previously cited as the cause of accidents.
Nice Circuit, Ugly Schematic Blog 10/21/2013 33 comments The wiring schematic is a standard part of a design’s "reveal." When it is done with the right engineering esthetic, it reflects well on the design and the designer.
Unlocking the Keyless Car Future Automotive DesignLine Blog 10/2/2013 33 comments For just about everything we do these days, “there's an app for that.” Is the car key destined to become one more little tile on a smartphone screen?
Automotive Evolution – 1 Step at a Time Automotive DesignLine Blog 9/23/2013 25 comments While at an event, I learned Google and Tesla – both tech companies with no traditional automotive ties – are very much admired but also viewed as a thorn in the side of Detroit’s automakers.
Qualcomm’s Naked EV Ambition Slideshow 9/10/2013 11 comments When FIA launches the electric-car competition in 2014 as an alternative to Formula 1, Qualcomm will be first in line, serving as a technology partner to the Formula E championship.
Why Electric Cars Are Safer News & Analysis 9/9/2013 45 comments Tesla Motors’ recent five-star sweep in NHTSA safety ratings shed light on an important aspect of electric cars: They’re inherently safer than vehicles powered by internal combustion engines.
ST Hawks Smallest MEMS Compass News & Analysis 8/2/2013 4 comments STMicroelectronics calls its LSM303C, combining a three-axis magnetometer and a three-axis accelerometer in a 16-bit, 2x2mm package, the world's smallest MEMS compass.
Japan to Form Power Device Initiative News & Analysis 7/31/2013 11 comments Unlike the CE market, there are no established testing procedures for power devices used in vehicles or other high-voltage, high-current infrastructure equipment. It could result in life and death issues, warned an Advantest executive.
Ethics in the Workplace Blog 7/29/2013 64 comments Sometimes work can throw you an ethical challenge, and the right and wrong of it are not always black and white. That's when you have to step back and do some non-engineering thinking.