Greetings from Baltimore. It has been a crazy weekend of unpacking and setting up equipment for our booth, seminars and briefing rooms—and now it’s time for the fun to begin.
The Plenary Session and IMS welcome reception opened the show on Monday night with bagpipes, IEEE Fellow awards and a lecture and design challenge from plenary speaker Professor J. David Rhodes.
Tuesday, June 7, was the first day of exhibits and the show opened with plenty of buzz and excitement. Hundreds explored the exhibit floor, scanning the latest technology and attending briefings on technical innovations in the MicroAps Pavilion.
We’re occupying a 30’ x50’ booth surrounded by partners – and a couple of competitors are nearby. It’s an exciting time as exhibitors trot out their latest innovations, hoping to capture the imagination of physical-layer RF and microwave designers.
All day we were barely able to catch our breath as engineers from around the world stopped by to check out what’s new. They talked to us about the challenges in today’s fast-paced marketplace: getting the right power, bandwidth, dynamic range, throughput, and battery life – all in an acceptable time period (that’s “time to market” to us).
Design automation tools are important in this environment. That’s one reason the Agilent ADS 2011 software has a significantly improved user environment. It also integrates capabilities that make it possible to design RF and microwave integrated circuits in various technologies, assemble them, and simulate electrical and 3-D electromagnetic performance – all within a single platform. This is cool technology that allows engineers to predict performance long before hardware is available from early manufacturing runs.
That’s it for today. The floor will close shortly but it isn’t time to put our feet up because we’re hosting a “customer appreciation event.” Tonight Agilent, its partners and invited guests will enjoy a few beers and some snacks, and visit Camden Yards to watch the Orioles battle the A’s.