An evening stint on talk radio convinces me the public is eager for auto technology development.
I recently had the good fortune (and fun experience) to appear on talk radio to discuss the future of the automobile and how electronics is a key enabler of development.
Dan Rea, host of Nightside on WBZ-AM 1030 here in Boston, asked me to come in to chat and answer listeners' questions for an hour. At night, the station's 50,000W clear-channel signal reaches what it claims is "38 states and the best parts of Canada," not to mention worldwide listeners via the Internetso I'd definitely be among friends!
Our conversation started on engine technology developments and the electronics that enable them. It quickly became clear that the public has great interest in more fuel efficient carsand less dependence on foreign oil sourcesso much so, we never got to touch on safety, driver assistance systems, GPS uses, or networked vehicles.
There were so many callers queued up at the end of our allotted hour (along with the quality of the questions), that Rea asked me to stick around past the newscast to continue. It was during this second hour that we even had a local congressman call in to offer 10 minutes of political perspective, after he picked up the broadcast driving home (in his hybrid Accord) near Washington, D.C.
If you have some time, you can listen to the first few minutes of my radio debut, titled Your Future Car, by downloading or streaming it from the station's Website.
I'll be back on the air in a couple of months (in time for the 2009 SAE Congress in Detroit) to continue the discussion.