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A mantra for conferences

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kfield
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re: A mantra for conferences
kfield   10/1/2010 11:15:32 PM
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Measurement Blues, you completely let me down! I thought the link would take me to one of your latest tunes!

ChrisGammell
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re: A mantra for conferences
ChrisGammell   10/1/2010 7:13:22 PM
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Brilliant point. The key is that as much as we sometimes hide and ignore it, engineers can find some serious value in connecting with others (however they do it).

ChrisGammell
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re: A mantra for conferences
ChrisGammell   10/1/2010 7:05:09 PM
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Oy with the pens already! :-)

ylshih
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re: A mantra for conferences
ylshih   10/1/2010 4:02:21 AM
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I think your generalization is on the right track, but perhaps it deserves a tweak to "Who might be doing this right?" If you already have a relationship with someone, you've got a good idea of their contribution to peer design input, supplier products, competitive comparisons or customer validation of whether you're doing it "right", independently of the conference. It's those who you don't have a relationship with that might change the answer to that question. These people might provide you with new thoughts, new contacts, new vendors or customers that might lead to a new answer; but I've found it rare that you get a full confirmation at the conference. There's just too little time to do due diligence. Rather the focus is on who you meet that you might want to investigate further with on follow-up; so that you might eventually develop a new answer to the question "Am I doing this right?" In fact, the "who" phrasing underscores the social aspect of conferences.

Duane Benson
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re: A mantra for conferences
Duane Benson   9/30/2010 8:31:47 PM
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As one of the folks usually on the other side - in the booth representing my company - I see a very similar set of issues. I see some people doing it wrong (by my definition) and some doing it right (again by my definition). When doing it right, there is a key bit of commonality between visitor and vendor in terms of what is of greatest value in a conference setting: "Am I doing this right?" In this world of online commerce and interaction via social media, customers have gotten further and further from the people serving them. I haven't found a better way to listen to such a diverse set of engineers as at a trade show, like the Embedded Systems Conference. As a vendor, the best interactions are those that turn into conversations. It's so much better than the mindless droning of "we do this, we do this and this and this..." So, yes, Chris. I agree with your generalization. And I'd add to it, if you do go visiting vendors on the exhibition floor, be prepared to tell them what your world is like. Give them the information needed and then hold them accountable for delivering good value to you. And take a pen. I have too many of them.

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