Earlier this week, I had the opportunity to attend the Sony 2007 Open House, which was held in Las Vegas, NV. While Sony launched several new BRAVIA TVs and Home Entertainment products, Sony also unveiled its new BRAVIA Internet Video Link module that will ship in July and retail for about $300. It's an interesting little gizmo.
When the BRAVIA Internet Video Link is attached to a compatible Sony television, the module will enable access to Internet video programming, including high-definition content, from providers like AOL, Yahoo! and Grouper, as well as Sony Pictures Entertainment and Sony BMG Music. The goal of the Internet Video Link is to bring internet video into the living room. The Link seamlessly streams Internet video content to your TV the way it's intended " free of any additional charge."
A majority of Sony's 2007 television models will be BRAVIA Internet Video Link-ready with the capability to receive streaming broadband video, including high-definition content. The module, which is sold separately, attaches easily and is concealed behind the TV for a clean, integrated appearance " even when hung on the wall. The module links the television set directly to existing broadband Internet service provider via an Ethernet connection. Content, which includes Internet video programming, music videos, movie trailers, user generated videos and RSS feeds, can then be accessed directly on the TV without the use of a personal computer. By using Sony's Xross Media Bar (XMB) user interface, users will be able to navigate on-screen through Internet video content, as well as the standard TV menu features on most of the company's 2007 television models.
The BRAVIA Internet Video Link module will be supported by Sony's recently announced BRAVIA HDTV line including the S-series flat-panel LCD line (KDL-46S3000, KDL-40S3000, KDL-32S3000 and KDL-26S3000) and the new KDF-37E3000 micro-display, which ship this spring.
Other new BRAVIA models supporting the module include the new V-series and XBR flat-panel LCD line (KDL-46V3000, KDL-40V3000 and KDL-32XBR4) and the E-series micro-display line (KDF-50E3000 and KDF-46E3000), shipping this summer.
The module and televisions will be available direct from Sony at www.sonystyle.com and at Sony Style retail stores in fashion malls around the country, as well as at authorized retailers nationwide.
For a complete description of Sony's new BRAVIA TVs, see the related story Sony announces 2007 DTV line and extends Bravia brand name.