Motorola shipped an industry-leading 5.8 million mobile handsets more than the previous quarter, putting the company in second place overall.
According to market researcher iSuppli, Motorola shipped an industry-leading 5.8 million units more than the previous quarter. The actual numbers were 46.1 millions units in the first quarter, compared to 51.9 million in 2Q. That puts Moto squarely in second place (again) behind Nokia (78.4 million). Third on the list (again) is Samsung, with 26.3 millions units in 2Q, which is down 2.7 million from Q1.
Marketshare numbers for the Nokia, Moto, and Samsung in Q1 were 34%, 21%, and 13%, respectively. Q2 numbers, were 35%, 23%, and 12%.
Much of Moto's increase comes from U.S. sales, particularly through the success of its RAZR phone, which accounted for about 33% of the company's total sales in the second quarter. Rising sales in Europe, China and the Asia/Pacific countries led to Nokia's increase. At the same time, Samsung lagged in shipments to Europe. Hence, it's decline in marketshare.
One key metric, however, turned up in Samsung's favoraverage selling price (ASP), which improved by 1.5%. The reason for this increase is due to the company's emphasis on the premium segment rather than the low-end handsets in emerging regions.
The Big Three account for 70% of the total market. Adding in numbers four and five, Sony-Ericsson and LG, adds up to 84% of the total market. The latter two could move up the ladder thanks to some recent announcements. Sony-Ericsson is pushing its Walkman line of mobile handsets, while LG is gaining some traction with its Chocolate model, which is expected to be hit U.S. shelves in the fourth quarter.
For more information, I suggest you check out the vast number of reports available from iSuupli.