Despite a low-key Google I/O conference this year, Google has transformed itself into a company of fearsome focus.
Google I/O 2013 has come and gone without major developments affecting the company's two primary platforms, Android and Chrome, but the developer conference nonetheless demonstrated how Google is outpacing its competitors.
Certainly, that's evident in the numbers Google provided, 900 million Android activations to date and 750 million users of Chrome worldwide. But such statistics only sketch the outline of Google's success.
Google began as a search company and seventeen years later, the head of the company's search technology, Amit Singhal opened his portion of the Google I/O keynote by taking about the end of search as we know it. Even if that's more rhetoric than reality -- Google will still be in the search ad business no matter how search changes for the foreseeable future -- it reveals a willingness to take risks that Apple and Microsoft seem to be unwilling or unable to match.
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