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RFID privacy concerns are overblown

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ReneCardenas
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re: RFID privacy concerns are overblown
ReneCardenas   9/27/2010 2:45:34 PM
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Common sense must prevail, RFID tags are very simple to remove and/or disable. So please let’s not instigate paranoia where there is no reason for it.

MikeLC
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re: RFID privacy concerns are overblown
MikeLC   8/1/2010 5:29:02 AM
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John, That's the best laugh I've had in a long time! I'm still smiling. -Mike

Brian Fuller2
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re: RFID privacy concerns are overblown
Brian Fuller2   7/30/2010 3:57:13 PM
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To Mark's point, I think the good news is Wal-Mart is probably smart enough to watch its analytics and if no one's buying BVDs anymore (remember those?), they'll get religion. But, stepping up a level, this is really an interesting time--the new confluence of the famous three Cs, only the Cs are a little different: Computing, Communication and Cognition. The opportunity resides in that interface between the trillions of sensors begin deployed and the "cloud" if you will, where all that sensed data gets computed and acted on. Some scary consequences and possibly unintended ones too, but lots of positives too.

KB3001
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CEO
re: RFID privacy concerns are overblown
KB3001   7/30/2010 8:02:14 AM
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The technology is indeed a productivity booster, and there are easy solutions to privacy issues as Brian said at the end of the article. No reason for alarm I would say. As for underwear, I am resisting the temptation of commenting...too many puns :-)

Mark Wehrmeister
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re: RFID privacy concerns are overblown
Mark Wehrmeister   7/30/2010 5:16:02 AM
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My fear is that all those people buying the RFID-tagged underwear will stop wearing underwear entirely when visiting Wal-Mart retail stores because they will fear being watched. I for one will steer clear of all Wal-Mart stores when that happens!

Brian Fuller2
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re: RFID privacy concerns are overblown
Brian Fuller2   7/29/2010 10:50:00 PM
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JD, excellent point and fabulous pun. How about added functionality: sit too long and it jolts you into activity. Or an integrated device that's woven into fabric that functions as RFID device until you leave the store and then energy-harvesting device that self-warms during the winter. The possibilities are, um, endless.

JOHN.DONOVAN_#2
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re: RFID privacy concerns are overblown
JOHN.DONOVAN_#2   7/29/2010 9:56:24 PM
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OK so what happens if WalMart goes to active RFID and the battery shorts in your shorts? It might not be the "end of time" but it would certainly get your attention!

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