When Kia Motors unveiled its new Soul EV battery-powered car at the Chicago Auto Show a few weeks ago, the company was upfront about one of its reasons for the rollout.
“We wanted to turn in our homework early and get started with electric vehicles before the [California] mandate in 2018,” Steve Kosowski, manager for Kia’s long-range strategy, told Design News. “That gets our dealers familiar with the technology and helps us develop a core competence.”
Kia isn’t alone in its eagerness to comply with California standards. Most major automakers are planning their mix of future powertrain technologies with California’s Zero Emission Vehicle mandate in mind. Hundreds of automotive suppliers –- makers of electric motors, batteries, cabling, power electronics, and dozens of other components -– are watching California, as well.
Click here to read the rest of the story at Design News, and find out which automaker sold the most EVs in 2013.
Electric car sales haven’t yet reached the big numbers that were initially expected. GM sold 23,094 Chevy Volt plug-in hybrids in 2013,
down slightly from 23,461 in 2012.