Breaking News
Blog

Ford: Where Makers & Engineers Meet

NO RATINGS
Page 1 / 2 Next >
View Comments: Newest First | Oldest First | Threaded View
junko.yoshida
User Rank
Author
Re: What in it ?
junko.yoshida   4/7/2014 5:31:47 PM
NO RATINGS
Thanks, alex. In terms of "ease of use," Kinoma Create seems to belong to a whole new level. But again, yes, I am eager to find out what will come out of it.

junko.yoshida
User Rank
Author
Re: What in it ?
junko.yoshida   4/7/2014 5:29:25 PM
NO RATINGS
@Bert, absolutely. When Nelson said, "We want to bring people back into automobiles," I sensed that he meant ""We want to bring [YOUNG} people back into automobiles."

Your description of generational differences is quite apt. Automobile was once the playground for kids interested in tinkering; but now digital appliances took its place. If true, indeed, Ford might be onto something... 

Bert22306
User Rank
Author
Re: What in it ?
Bert22306   4/7/2014 4:42:39 PM
NO RATINGS
I think this also has something to do with the trend of young people not being quite as anxious to own their own cars as previous generations were, Junko. Ford seems to be creating an incentive for young people to become more invested in their own cars, perhaps. As long as this can be done safely, and I don't see why it can't, then Ford may just be onto something.

A few decades ago, kids would "become invested" by installing custom carburators, intake and exhaust headers, heavy duty shocks, what have you. Now most of those possibilities have been taken away and kids have moved on to digital appliances. Ford marries the two.

alex_m1
User Rank
Author
Re: What in it ?
alex_m1   4/7/2014 4:20:46 PM
NO RATINGS
Already read the story. Great story. It would be interesting to watch how the kinoma platform unfolds.

junko.yoshida
User Rank
Author
Re: What in it ?
junko.yoshida   4/7/2014 4:13:15 PM
NO RATINGS
Great answer. Thanks for the link, @alex_m1. 

It illustrates the undercurrent well. I see the same thing going on with Marvell's Kinoma Create module. see the story ("Internet, Apps & Now Hardware") here:

http://www.eetimes.com/author.asp?section_id=36&doc_id=1321762

 

alex_m1
User Rank
Author
What in it ?
alex_m1   4/7/2014 3:03:01 PM
NO RATINGS
> what's in it for companies -- system vendors and chip companies alike -- to invest in helping amateurs?

The answer is te growing list of hardware startup incubators[1] which invest and help startups with big ideas. Toghether they have hundreds of startups. These incubators depend on lower cost design and the maker communities.

[1]http://www.thewavingcat.com/2013/08/20/hardware-and-internet-of-things-incubators-accelerators-etc/

More Blogs
How should you specify your next bench or system power supply? Find out through these questions.
By 2020 it's predicted that there will be as many as 50 billion devices connected to the Internet, each of which will be generating data.
Im now sufficiently intrigued with Amazon Echo and Google Home. But when it comes to an actual purchase, Im still on the fence. What about you?
As with most new technologies, growth for the Internet of Things will be linear to start before we hit an inflection point that will lead to mass adoption.
There is general-purpose test equipment, more-focused test equipment, and some units that address truly unusual and narrow niches.
Most Recent Comments

Datasheets.com Parts Search

185 million searchable parts
(please enter a part number or hit search to begin)
Like Us on Facebook
EE Times on Twitter
EE Times Twitter Feed