AMD is preparing for an interesting event that combines two great American pastimes: pennant race baseball and DIY-style PC building.
Prior to the Sept. 9 game between the San Francisco Giants and Los Angeles Dodgers at AT&T Park in San Francisco, the chip vendor is bringing in a group of PC and gaming experts to help train interested participants on how to build a cost-effective home PC or home theater PC.
The event, which will be held in Seals Plaza behind the centerfield gate, is scheduled to run from 3 to 5 p.m., prior to the 5:05 scheduled first pitch. Attendees will receive a free AMD A-Series accelerated processing unit and promotional offers from computer and electronics e-retailer Newegg.com.
AMD, which announced in June that it signed a multi-year agreement to be the Giants' official technology partner, expects about 500 to 600 attendees at the event. Tickets are still available through the Giants website.
It's an interesting idea. Admittedly, there is no natural tie in between a Major League baseball game and a PC-building workshop (though it doesn't hurt that the game is a crucial one between two longtime rivals who are currently fighting for first place late in the season).
According to Phil Hughes, an AMD spokesman, AMD expects the event will draw both DIY PC enthusiasts and average baseball fans who've never attempted to build their own PC. Hughes said the company is hoping for more of the latter.
The point of the event is to reinforce the idea that building a PC needn't seem as daunting as it might at first glance. With PC pricing what it is today, experts generally agree that building your own system isn't necessarily a way to save money. But it's just about the only way to customize a system exactly to your needs. And those who have done it say it is a very rewarding experience that makes using the PC all the better.