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Design Article

BMW's electric concept coupe

Charles Murray

12/17/2012 7:18 PM EST

BMW AG took another step in the direction of electrification at the recent Los Angeles Auto Show by rolling out a concept version of an electric, three-door coupe.

The i3 Concept Coupe is the third electrified car BMW has announced in the past 18 months. It joins the racy i8 hybrid and a five-door vehicle (also called the i3) that is slated to reach production at the end of 2013. Like the five-door car, the coupe will be designed from the ground up as an electric vehicle.

BMW did not offer a production schedule for the coupe, but it did call the vehicle yet another sign the luxury automaker is earnest in its plan to bring electric powertrains to the premium car segment. "We're very serious about getting real sales volumes from this," Matthew Russell, a spokesman for BMW, told us. "It's a car that will have an appeal to a huge number of mega-city residents, business people, and electric car aficionados. We're expecting a real demand for this car."

Family members: The i3 Concept Coupe joins two other vehicles in BMW's i sub-brand. The i8 plug-in hybrid (left) will reach production in 2014, and the five-door all-electric i3 EV will come out in 2013.
(Source: BMW)

Read the complete story at Design News.





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