As part of a realignment of its distribution roster, Panasonic Industrial Co.'s Electronic Components Group has added Sager Electronics as a U.S. distributor.
The Secaucus, N.J., passive and electromechanical supplier has parted ways with a number of local and regional distributors in favor of a more pan-U.S. approach, according to Bruce A. Benson, national distribution manager for the Panasonic unit.
"We are evaluating our network and how we can best service second- and third-tier OEMs and contract manufacturers, and opted for a distributor with a national presence," he said.
Among the companies Panasonic has cut are Resource Electronics Inc., which carried Panasonic in about 16 locations, and Resistor Cap, which carried the supplier in a single site.
"The net result is we ended relationships in about 24 locations, but with Sager added about 28," Benson said.
Under the agreement, Sager will market all standard products from Panasonic's Electronic Components Group.
Panasonic is also distributed in the United States through Advacom Inc., All American Semiconductor Inc., CAPSCO, Digi-Key Corp., Kent Electronics Corp., Projections Unlimited Inc., Marshall Industries, and Sterling Electronics Corp.
Panasonic's Electronic Components Group standard product offering includes electrolytic, film and ceramic capacitors, fixed resistors, inductors, filters, resonators, potentiometers and ZNR transient/surge absorbers.
Currently, the group's plans are focused on its U.S. channel and there are no immediate plans to expand internationally with its U.S. distributors, Benson said.
For Sager, the deal with Panasonic comes at a time it has been expanding its services on a global basis. The company has formed strategic alliances in Europe and the Pacific Rim, and has set up an office in Brazil. And it plans to open an office in Mexico by the first quarter of 1999.