MANHASSET, N.Y. Maxwell Technologies Inc. (San Diego) has signed an agreement with Tecate Industries (Poway, Calif.) to distribute Maxwell's Boostcap ultracapacitors throughout North America.
Robert Tressler, Maxwell's vice president of sales and marketing, noted that Tecate's North American sales network will complement indirect channels Maxwell already has established in Europe and Asia, enabling the company's direct sales team to concentrate on large, strategic, industrial and transportation customer relationships.
"Tecate specializes in capacitor products and has 75 sales representatives who will significantly expand our reach and leverage in the marketplace," said Tressler in a statement. "This is a very cost-effective way of responding to growing demand for our Boostcap products and enhancing technical support for customers."
Tecate will handle Maxwell's PC5, PC5-5, PC10 and Boostcap0350 products.