RICHMOND, Va. The word 'Qimonda' stands for breathing and flowing energy, and it is that philosophy the memory spinoff company from Infineon is using in an attempt to grab a major share of the memory market.
At a press briefing and tour of Qimonda's 300mm production fab here, company executives delivered the message that Qimonda was carrying out its core values of being creative, passionate, and fast. They spoke about Qimonda's rapid transition to 300mm production, diversifying the market base into consumer and convergence applications, and leveraging the company's low-power technology to drive advanced products.
But some elements of Qimonda's message remain cloudy. The company has clawed its way to being the second largest DRAM supplier, but by its own admission remains a small player in the rapidly growing flash memory market.
Moreover, the company did not divulge further details about its impending IPO, slated for the year's end due to legal reasons, nor did it provide near-term financial guidance despite reportedly getting off to a good start.
After much publicity, the company was spun off from Munich-based Infineon Technologies AG May 1 to solely focus on memory technologies, which Qimonda North America president Henry Becker believes will help the company respond quickly to a changing market.
"We're looking to empower the entire organization and take out hierarchy. We know we need to be faster. We have to look at all of our processes."
Qimonda will need to skillfully juggle a fair amount of resources if it is to be nimble. Ranked as the fourth largest supplier of dynamic-random-access memory (DRAM) chips, the company employs 12,000 worldwide, including 4,700 in Germany and 2,250 in Richmond.
The company has access to five major 300mm manufacturing sites on three continents. Besides Richmond, the company owns a site in Dresden, Germany and operates another site in Taiwan as part of a joint venture with Inotera. Qimonda also employs foundry partners SMIC and Winbond, which have 300-mm sites in China and Taiwan, respectively.