BEVERLY, Mass. -- In an effort to reposition itself as a player in the communications semiconductor market, CP Clare Corp. here has realigned its internal organization around product-based business units and changed its name to Clare Inc.
Clare has evolved from a manufacturing and assembly company to a component manufacturer, first of reed relays and now ASICs and high-voltage mixed-signal ICs. Over the past year, the 60-year-old company opened a high-voltage wafer fabrication facility in Beverly; acquired Micronix Integrated Systems, a fabless ASIC company in Aliso Viejo, Calif., and sold off its electromagnetic (EMG) parts group.
The new Clare organization will allow it to more quickly address new trends and bring customer-driven products to market faster, according to Arthur R. Buckland, Clare's president and CEO.
Senior vice president Dennis Cocco, who will remain as president of Clare Micronix, will also run Clare's newly-created Integrated Circuits product group. Bill Miller, vice president of globaloperations, will spearhead the company's Dyad group, a key part of Clare's product portfolio due to high growth opportunities in the cellular phone market.
CEO Buckland will manage the optically isolated solid-state relay group, which includes Clare's OptoMOS family of products. These products will be targeted at automated test equipment (ATE).
Clare will focus on providing analog and mixed-signal chips for the network edge -- the interface between communications media and the Internet. Among the niche communications markets Clare will target in 2000 will be home networking, DSL and telecommunications, said Buckland.
The company also has overhauled its electronic communications with suppliers, customers, and resellers through its new web-enabled Oracle enterprise resource planning (ERP) system, that will enable advanced supply chain management, upcoming e-commerce capabilities and Clare's new corporate web site (see www.clare.com).
"We have been intensely focused on transforming this company," said Buckland. "Our reorganization and Web site reflect the aggressive pursuit of an Internet-driven integrated circuit strategy. We believe this strategy will produce higher margins and growth in new markets, resulting in an increase in shareholder value."
Clare had a net loss of $2.2 million, or 23 cents per share, in the third quarter, ended Dec. 26, 1999, on sales of $21.6 million, compared with $37.2 million in the third quarter of 1998.