BEIJING -- Texas Instruments China Inc. is forming a joint design center with three leading Chinese computer and telecommunications manufacturers. The venture, announced earlier this month, will focus on developing designs for TI's digital signal processing technology for Chinese and overseas OEMs.
The partners include Beijing DigiPro Information Technology Co. Ltd., a joint design facility formed by China's Great Wall Technology Co. Ltd., Eastern Communications Co. Ltd. and China PTIC Information Industry Corp. Great Wall is the leading Chinese information-technology company, while Eastern is a public mobile-communications device maker.
"Unlike most of the foreign joint ventures in China, DigiPro is specialized to provide digital information product designs for the Chinese market," said Wang Zhi, chairman of Beijing DigiPro and Great Wall. "Local enterprises will benefit from the formation of this extended design center."
The venture will concentrate on digital audio, voice-over-Internet Protocol and digital camera applications, the partners said. Potential designs include digital equalizers, surround-sound audio technology, network phones, speech and data routers, and consumer and broadcast-network cameras.
Another important product expected to be developed by TI and its partners will rely on a short-distance wireless design based on TI's RF chip set. DigiPro executives said the design could find its way into future information devices for the home and office.
Terry Cheng, president of TI Asia, said the partners will combine TI's digital signal processing expertise with Great Wall's and Eastern Communication's system capabilities. Cheng also said TI's DSP strategy for China is aimed at establishing DSP application research capabilities among Chinese computer and communications manufacturers that will help them complete development projects independent of Texas Instruments.
Top manufacturers here such as Legend Group, Huawei and Zhongxing also are taking part in the research plan.
The DigiPro venture will develop and license complete designs to Chinese manufacturers that lack their own research capabilities, the partners said.