LAS VEGAS -- The double-data-rate SDRAM format for high-speed memory interface will get a boost this week at Fall Comdex when Via Technologies Inc. discloses a licensing agreement for the DDR-enabled Samurai chip set design from Micron Technology Inc. The deal signal's Via's entrance into the DDR marketplace.
Prior to the opening of the PC computer show here, Micron and Via executives confirmed the licensing agreement. According to sources, Taiwan's Via Technologies is expected to use the license to develop an expanded DDR-enabled device for production at its foundry partners.
During private briefings this week in Las Vegas, Micron will promote its DDR technology for desktop PCs by demonstrating the Samurai chip set and motherboard designs. With DRAM makers already sampling PC200 and PC266 DDR SDRAM, the market is awaiting a companion chipset. Observers believe Via's Samurai license could position the Taipei-based company as a credible supplier of the technology.
DDR chips are expected to show up in commercial desktop PCs during the first half of 2000, said Jeff Mailloux, DRAM marketing manager at Micron. Officials at the Boise, Idaho-based company said Micron is only demonstrating the Samurai design to help promote the DDR format, and the DRAM maker is not to getting into the chip set business.