CEO Dan Trajman came by to demo CTI2s (Burlington, MA 781-229-5829) W.W.Office platform, a collection of servers that do everything weve seen in unified messaging TTS-read e-mail; faxes, e-mails or streamed audio of voicemails over a web GUI plus more: Java UM clients for the LAN, message conversion to WAP-enabled devices, Palm Pilots, other PDAs and pagers. Its being pitched at carriers looking to provision virtual assistant, virtual PBX, and unified messaging services in various stepped packages, and to web portals looking for a loyalty lure.
W.W.Office can direct e-mails, voicemails, and notifications of voicemails to a voicemail-enabled pager. If the pager can run a 30K Java client, WWO could even send it a fax. Pagers can be actual pocket devices that run a tiny (30K) Java client, or CTI2s Java applets that sit on your screen. They also support WAP integration.
WWO supports Internet call waiting as well; not because of H.323 V2, but because the system maintains dual views into the telephony switch and web server. It can tell from the switch that so-and-so is on the phone, while the web/e-mail server knows if hes on the Internet, and at what dynamic IP address. In a carriers case, this would only be practical if the same company (Bell Atlantic, say) provided both services Internet access and voice.
This double view is the essential element in WWOs Presence Manager, a souped-up multi-media buddy list that lets anyone on a virtual extension see the connectivity status of his peers. It shows a lit phone icon if a peer is on the phone, a lit pc icon if theyre on the Net, and leaves other icon lights to indicate pager or WAP phone activity.
Trajman browsed to his server to show me his screenful of employees. We clicked on the phone icon of someone in Burlington and up popped an IP phone GUI, which dialed him. We had a typical (lousy) free Internet phone call. Chat is also possible, as are instant messages. Use it remotely to tell your employee to get off the phone!
Retrieving a forwarded voicemail through an HTML client, accompanied by TTS-read e-mail and voice annotation, was more impressive. Everything was intelligible; the voicemail itself, remarkably clear. They have a new twist on streaming audio, explains Trajman, which dynamically changes codecs as the width of the pipe changes.
Sensibly, your Java-based GUI only shows headers of voicemail or fax until you click on them, then downloads the message itself. Voicemails can be broadcast over IP. Notification options include SMS and you can screen messages by all the usual factors, or nested combinations of same.
Trajman is a former marketing VP at Burlington, MA, speech powerhouse Lernout & Hauspie. The key point he wants to hammer home is the strength of the WWO platform, which is three-layered, based on SQL mail for message storage (possible databases include SIMS from Sun, Software.com, Exchange from Microsoft, Lotus Notes, Oracle) and Oracle 8 for user profiles and system administration. OS is Intel/NT; PSTN servers use Dialogic boards. Servers speak to each other over IP, and CDRs can be generated from the system for billing packages.
Founded in Israel in 1996, CTI2 has an installed base in British Telecom, Israels Bezek, and PV Telecom, among others. Heres one plausible business model, says Trajman. Im a cell phone provider and an ISP. Well not only provide your business with phones and service, but well give you a management tool to see when and where your people are using it.
Another model, from a CLECs point of view: They dont have to buy e-mail server from Company A, instant voice messaging from Company B, each with its own training, support, and GUI.
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