Berkeley Heights, N.J.--Oct. 28, 1997--Lucent Technologieshas appointment Richard Hegberg North Americansales vice president for the Microelectronics Group, effective November 1.Previously, Hegberg was vice president of Worldwide Sales for TridentMicrosystems.
Hegberg will be responsible for the sales of integrated circuits,optoelectronic components, and power supplies for communications and computingapplications in the North American OEM market. He will lead a team of salesmanagers and field applications engineers, as well as manage the support ofmanufacturing representatives and distributors.
Hegberg has more than 15 years of sales and business operations experiencewith companies in the semiconductor and electronics industries. Prior toworking for Trident, Hegberg was vice president/general manager of VLSITechnology's Computing business unit, where he was responsible for productdevelopment, strategy, and sales management. He also served as vice presidentof Sales and Marketing with Electronic Designs, Inc., and held various salespositions with Thomson Mostek and Motorola's Semiconductor Products Sector.
Hegberg will be based at the Microelectronics Group headquarters inBerkeley Heights, New Jersey.
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