One of the most secretive startups in the EDA space (or is it embedded software?) is Imperas Inc. (Palo Alto, Calif.). A presentation at this week's Multicore Expo may reveal some of their thinking.
Imperas was founded by Simon Davidmann, who also founded Co-Design Automation, which developed much of what is now SystemVerilog before being acquired by Synopsys. Imperas' focus is multicore design. At last year's Design Automation Conference, analyst Gary Smith said that Imperas may have the most interesting product at the conference.
The funny thing is, Imperas didn't introduce any product at DAC, and hasn't made any public introductions since. People from Imperas have participated in industry conferences, but the company has kept a tight wall of security around what it's actually up to.
You won't find much information at the Imperas web site, although you can read about the company's directors and funding. The web site says that Imperas "is an exciting new company producing groundbreaking products in the Unified System Design Automation space. We believe that future ICs will not be designed and programmed with the traditional Verilog/VHDL/SystemC 'write RTL and then write embedded C' approach. They will be designed and programmed in a unified Systems Design Automation approach where hardware and software issues are combined."
Simon Davidmann wrote a
commentary for EE Times last year that may be revealing. "As the industry moves forward, developing and programming multi-processor systems-on-chip (MPSoC) will require a unified systems design automation approach in which hardware and software technologies and design processes are combined in a seamless development environment," he wrote. Davidmann pointed to the need for fast simulation and compilers and debuggers that can handle parallelism.