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Viewpoint: Buyer beware of semiconductor brokers

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georgetsepetis
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Fair Balance ? I think not !
georgetsepetis   9/19/2013 1:23:35 PM
NO RATINGS
Where are your buyers to go with obsolete parts or when companies like ALTERA happily quote their customers leadtmes of 26 weeks +++. CEM's and OEM's dont have the luxury of re-designing every time component mfg's need to increase their pipeline for new sales.  I didnt see ONE benefit mentioned from this article, like customr service, (anyone who contacts most franchise distributors or at worse MFG's direct know what I'm talking about). Any broker worth their weight in salt knows that if a promise of parts on time , with superior quality is broken with their customer they will rarely hear from them ever again, so they will only quote what's been confirmed. With that said, however, the demand for parts puts all parts at risk of prior sale, and when the same RFQ is farmed out to the world , the one or two individuals who have the parts think of their stock as gold and the part becomes artificially inflated.  My sugggestion is to grab on tightly to your broker and remember they wont let you down , if you give realistic goals of leadtime and target prices ! There is a place for the broker and the franchise in your portfolio, maybe that's why buy Arrow bought Converge ? Hmmmm .... think about it ... so now, call me w/your next RFQ and I'll be happy to qutoe you - George Tsepetis / ITUM Corp, t: 631-803-6688 Ext. 11, George.t@itumcorp.com

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