SAN DIEGO -- Cell-phone chip giant Qualcomm Inc. is expanding its efforts in the
mobile operating system and connectivity arenas.
Qualcomm, based here, has rolled out an application store to bring its Brew
applications and services to consumers in open markets. The first application
store will be managed by Sina, a Web portal in China.
Brew Mobile Platform (MP) is Qualcomm's mobile operating system that delivers
smart phone functionality across multiple tiers of devices.
The open market application store will provide Chinese consumers with access
to a full range of paid and free content, apps and services for download.
“We look forward to working with Sina as they foster a strong local developer
community that will create socially relevant content for the China market. At
the same time, Qualcomm will encourage Brew developers around the globe to take
advantage of the market potential in this region,” said Andrew Gilbert,
executive vice president and president of Qualcomm Internet Services and
Qualcomm Europe, in a statement.
Qualcomm also announced that its Brew MP continues to attract new partners to
its 3Pre program. Under Qualcomm’s 3Pre program, the company is working with
software providers to optimize, pre-integrate and distribute key software
components with the Brew MP operating system.
To date, more than 25 companies are participating in the program. New
developers now joining the 3Pre program include: Access, Bluestreak Technology,
Cequint, Funambol, Jibe Mobile, PixSense and UIEvolution.
Separately, Qualcomm announced that five companies have begun developing
products based on its Gobi application programming interface (API). Huawei,
Novatel, Option, Sierra Wireless and ZTE are now developing mobile connectivity
products -- including embedded modules and USB modems -- using the latest
Gobi-enabled chipsets. Gobi is a mobile broadband technology.