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Nokia N8's BOM costs similar to iPhone 4

10/13/2010 10:49 PM EDT
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Charles.Desassure
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re: Nokia N8's BOM costs similar to iPhone 4
Charles.Desassure   10/16/2010 4:46:19 AM
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Options. Options. The Smartphone market is now flooded with more Smartphone options. I believe that consumers are still going to purchase the Apple Smartphone product because of its marketing and household name brand. Unless the other smart phones possess something that the consumer really need and want; Apple is still is going to be the King in the area for a while.

Jack.L
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re: Nokia N8's BOM costs similar to iPhone 4
Jack.L   10/15/2010 3:55:02 PM
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Would that be sort of how they left the commoditized MP3 player market or how Dell and HP have left the commoditized PC market?

eewiz
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re: Nokia N8's BOM costs similar to iPhone 4
eewiz   10/15/2010 5:04:34 AM
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Although BOM costs looks similar in paper, I guess apple gets a better deal on the components because of the sheer volumes of iPhone. And only have one OS to deal with. @goafrit I dont think that will be the case. Because apple has already cleverly created many levels of customer lock in mechanisms with iTunes and APP store. if you go and buy a non apple product you simply cant use your existing music library. Apples market share will probably decrease but iPhone will stay.

Robotics Developer
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re: Nokia N8's BOM costs similar to iPhone 4
Robotics Developer   10/15/2010 2:33:34 AM
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I am wondering what the reported differences are between the two: "the two phones differ markedly in key areas, including the camera and the core silicon". What are the differences and does it create a significant feature shift between the two? Is this expected to lead a consumer to desire one over the other? I have to confess to not want to surf the web, play games, watch movies, etc. on my phone; I am sure that I am in the minority here. The last upgrade to my phone was not for features but to replace old and failing units. The replacements have many new features (camera to name the most significant difference) but nothing that would have drawn me out to buy (especially considering the picture quality). I wonder where the phone feature progression will lead next and will it be an "improvement" or just another source of Type A personality stress. To me, the most important feature of a phone is phone service quality: cell coverage, poor connections, dropped calls, and the dreaded "no bars" is much more important than all the rest of the tech add-on. I'll hang up now and watch for answers..

goafrit
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re: Nokia N8's BOM costs similar to iPhone 4
goafrit   10/15/2010 2:14:18 AM
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In 36 months, Apple will leave this market because it will be a commodity.Everyone wants to be smartphone maker.

chanj0
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re: Nokia N8's BOM costs similar to iPhone 4
chanj0   10/14/2010 4:42:05 PM
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Knowing the BOM, consumers understand 1 side of price-value equation. In terms of performance, are they similar? I wonder who has done performance comparison of various smartphones.

kdboyce
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re: Nokia N8's BOM costs similar to iPhone 4
kdboyce   10/14/2010 3:47:24 AM
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The nice thing about the iSupply and Portelligent teardown services is that they can provide both "market intelligence" in terms of which and whose parts are used, but also in terms of relative BOM costs. However, they do not necessarily relate to the business practices of the firms which make the phones or which offer them on operator networks. Similar to the comments on the recent LG $49 Android phone offerring (see http://www.eetimes.com/electronics-news/4209404/LG-slashes-Android-phone-to-49), there will continue to be a fair amount of jockeying for market position as smart phones rapidly move to being the normal phone to have. Besides the host of current applications for the iPhone and Android smartphones, the apps market is seeing a surge in augmented reality applications which will make these phones even more useful as a personal assistant and entertainment device and less as a phone, except in an emergency. Small wonder the carriers and makers are attempting the shift as quickly as possible.

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