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CSR to buy Zoran for $679 million

2/21/2011 04:24 AM EST
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Luis Sanchez
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re: CSR to buy Zoran for $679 million
Luis Sanchez   2/21/2011 9:50:31 PM
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I think this buy makes sense. An immediate arena of applications for the merge could be Enhanced reality products. Combining image and geo-location can become a good deal. Something new might even come up that involves imaging and connectivity like Bluetooth and Wi-fi. CSR can become a broader solution vendor. CSR is beefing up!

GREAT-Terry
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re: CSR to buy Zoran for $679 million
GREAT-Terry   2/21/2011 6:02:03 PM
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I think the multimedia entertainment marketplace is too crowd and not many companies can really make money from it. For CSR, it may be good for them to search for new market.

goafrit
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re: CSR to buy Zoran for $679 million
goafrit   2/21/2011 4:37:23 PM
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It is a tough world out there - competition is extreme and in coming years, many more will go. I do not see the market because the Chinese firms have figured out to liberate design where they buy chipsets and come up with nice gadgets. Increasingly, legacy suppliers are not finding more markets.

rick merritt
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re: CSR to buy Zoran for $679 million
rick merritt   2/21/2011 5:48:18 AM
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Looks like CSR is following the footsteps of Qualcomm, aiming to be more of a full portfolio player in consumer markets a la Broadcom

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