SAN FRANCISCO—Advanced Micro Devices Inc. Wednesday (June 1) launched its 9-Series chipset lineup for next-generation PC platforms at the Computex computer show in Taipei, Taiwan, where one of the company's top executives also showed off the next-generation AMD accelerated processing unit (APU), codenamed Trinity.
AMD said its 9-Series chipset is a key component of its next-generation "Scorpius" desktop platform, which will also feature the 8-core Zambezi processor and AMD Radeon HD6000 series discrete graphics cards for immersive HD entertainment and gaming experiences, extreme multitasking, tweaking and overclocking. The 8-core Zambezi processor is based on AMD's Bulldozer core and expected to be shipping in August, according to Rick Bergman, senior vice president and general manager of AMD's products group.
"Zambezi is looking great," Bergman said at the press event Wednesday, a replay of which is available online. "It leverages our Bulldozer core—that Bulldozer core we are really happy [with]. That's our brand new x86 core that we at AMD have been working on for five plus years."
Rick Bergman, senior vice president and general manager of AMD's products group, holds up a Trinity APU at the company's Computex press event Wednesday.
In a surprise move, Bergman also held up a Trinity APU, which he said was AMD's next-generation APU expected to be available in 2012. Bergman said AMD was committed to bringing to market each year a new generation of APU—a combination microprocessor and graphics chip which AMD first introduced in January.
Holding the chip for the audience to see, Bergman added, "We are real excited to have Trinity. We've had it in our labs now for a few weeks, it looks fantastic. It has that Bulldozer core. It's doing everything we want to do. We are right on schedule. We are thrilled with our progress, thrilled that we are going to be able to live up to that commitment of delivering the world's greatest APU not only in 2011, but in 2012, and certainly next year I'll be talking about that solution for 2013 as well."
The llano APU is a terrific product and has quickly become the (my) lower power & medium performance king when compared to the Intel ION product line.
My entire HTPC is 25W UNDER FULL LOAD because of llano, the thought of having that equivalent product with a bulldozer core sounds incredible. And yes, it does play HD video.
I think Maybe you're looking at the product line today. The new Bulldozer architecture is a very high throughput design and Intel does not have anything to compare to it.
In tests to date the highest clocked Bulldozer on a 9xx chipset board handily beat the Core i7 extreme on an X58 chipset motherboard with no overclocking.
As far as their APUs, I guess you're right because it always seems that they are just out of grasp of the market when they announce them so I'm assuming that was just a progress report to validate AMDs APU futures compared to when Dirk Meyer was in the Tech Lead at AMD.
AMD stock trading sideways (through optimistic eyes) so doesn't look like the street is real excited. Bergman seems real excited however. Almost a little too excited about the future: "don't look too awfully close at what I have here in my hand, look out there to 2012... oh, and 2013 too!"
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