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E Ink targets new display niches

6/6/2012 08:52 PM EDT
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R_Colin_Johnson
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re: E Ink targets new display niches
R_Colin_Johnson   6/7/2012 5:05:02 PM
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Once the darling of the eReader community, E Ink has had to scramble to find new markets in a post-iPad world where everybody wants backlit color on their eReader even if it means recharging their battery everyday. Luckily, for E Ink, there are many applications for small displays where zero-standby-power is still an advantage. One I am surprised is not on their list yet is shelf labels, where stock and pricing changes can be made without there being any need for wiring or a battery to maintain the display.

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