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Samsung acquires CSR's mobile business

7/17/2012 08:10 AM EDT
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junko.yoshida
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re: Samsung acquires CSR's mobile business
junko.yoshida   7/17/2012 10:35:24 AM
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This does explain why Kanwar Chadha, co-founder of SiRF, left CSR recently. http://www.eetimes.com/electronics-blogs/rambling--round/4376371/Mr--GPS-leaves-CSR But CSR's strategy begs the question. I fail to see where in the world CSR, wtihout the mobility part of it, will be able to find "higher margin business and growth areas." The release lists "voice & music, automotive infotainment, indoors location finding, imaging and Bluetooth smart." Really? Are they higher margin business???

casual3
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re: Samsung acquires CSR's mobile business
casual3   7/17/2012 12:26:20 PM
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These are definitely lower volume areas, that's why they are mentioned to be "higher margin" because, in theory, higher volume means lower margin, and vice versa. The question is: are these non-mobility or not? If CSR is only targeting non-handset related business, they will be reduced to a niche player and become irrelevant very soon.

Peter Clarke
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re: Samsung acquires CSR's mobile business
Peter Clarke   7/17/2012 1:41:21 PM
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given that handset business is almost no margin...I would think that automotive and some voice and music applications could be higher margin.

casual3
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re: Samsung acquires CSR's mobile business
casual3   7/17/2012 1:06:42 PM
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It reconfirms a trend that only "platform" (Qualcomm, Broadcom, Mediatek) and system (Apple/Samsung) companies can survive handset business, others will all struggle, and CSR is one of the victims.

Peter Clarke
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re: Samsung acquires CSR's mobile business
Peter Clarke   7/17/2012 1:44:35 PM
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@casual3 A neat way to put it. It looks like CSR is acting on the principle that much of what used to be its domain of a separate chip in the handset will soon be wrapped up in the platform-SoC. They are moving on to pastures new - whether they can be as successful as they have been is another matter. But they got $310 million for their efforts, which as they say is not a bad return.

rick merritt
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re: Samsung acquires CSR's mobile business
rick merritt   7/17/2012 2:56:10 PM
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Indeed the mobile app processor is the vacuum cleaner of handset tech. The press release leaves some questions unanswered: --Didn't Samsung have basic Bluetooth and GPS tech and patents yet for its Exynos line? --What's left for CSR and what the heck is Bluetooth smart?

Joe Decuir
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re: Samsung acquires CSR's mobile business
Joe Decuir   7/17/2012 7:22:13 PM
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Bluetooth "Smart" = Bluetooth Low Energy, from the Bluetooth Core Spec 4.0 and later. There are over 2 dozen profiles defined over it so far, with a lot more in the pipeline. There is plenty of business there.

old account Frank Eory
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re: Samsung acquires CSR's mobile business
old account Frank Eory   7/17/2012 8:16:10 PM
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So Samsung is picking up 310 people and some non-exclusive IP rights, but not the revenues? Curious coincidence -- $310 million for 310 people, a million dollars a head.

elctrnx_lyf
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re: Samsung acquires CSR's mobile business
elctrnx_lyf   7/18/2012 4:07:48 AM
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This acquisition gives a better edge to embed all latest wireless technologies into Samsung mobiles very easily. Unstoppable is the right word to describe Samsung.

GREAT-Terry
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re: Samsung acquires CSR's mobile business
GREAT-Terry   7/19/2012 3:01:35 PM
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It seems a good deal for Samsung but may not be good to CSR, besides investor can immediately gain some money back. I don't know if CSR is having something totally different from radio connectivity that they think can shine and give them "high margin", but I really doubt it!

eewiz
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re: Samsung acquires CSR's mobile business
eewiz   7/25/2012 5:05:34 AM
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I guess the "handset connectivity and location operations " include Bluetooth, WiFi and GPS solutions. Is that correct? CSR selling bluetooth business is like selling the soul of the company. What is left out at CSR to generate any revenue?

junko.yoshida
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re: Samsung acquires CSR's mobile business
junko.yoshida   8/3/2012 6:46:15 PM
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I followed up many of the questions you asked here with the CSR's CEO this week. See the new story here: http://www.eetimes.com/electronics-news/4391689/Does-Samsung-deal-leave-CSR-out-in-the-cold-

JeanetteHay
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re: Samsung acquires CSR's mobile business
JeanetteHay   10/10/2012 3:05:03 AM
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That is a hefty price for those few technologies. I am interested to see what Samsung can do with those few acquisitions. The huge injection of funds in CSR would certainly give it a lot of room to focus on its other businesses, but then it announces that they will return much of the money to Samsung shareholders. I wonder what the strategy to that is. Jeanette - http://www.lyonessscamreview.com

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