“We don’t compete with Intel--they are in a much higher space than we
are,” said a Microchip representative, noting the company has had for
more than a decade KeyLock, its own embedded security framework
supporting standards such as DES and AES.
Microsoft’s .NET Micro
Framework and embedded versions of Java serve as broad software
management layers widely supported in MCUs, said an ST executive. In
addition, embedded developers rely on software stacks defined by
transport-specific industry groups such as Wi-Fi and Zigbee.
microcontroller makers increasingly sell their MCUs based, at least in
part, on the breadth of third-party software they support, said a
Renesas executive in a recent interview.
many cellular module makers such as Sierra Wireless and others
increasingly bundle full software stacks with their hardware, said Tracy
Rees, chief executive of Intrinsyc (Vancouver) which is taking
Qualcomm’s Snapdragon chips into embedded markets.