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Cisco sells Linksys to Belkin, ending home networking run

1/25/2013 05:01 PM EST
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Charles Tran
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re: Cisco sells Linksys to Belkin, ending home networking run
Charles Tran   2/14/2013 5:28:32 PM
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Belkin is a terrible company with the worst product management and support. Belkin loves to use "Rebate" trick to buy their products but customers never see their money. Once you cut and send in Serial number on box, Belkin's customers cannot return products or dump in trashcan. Customers were blind but now they can see.

ewertz
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re: Cisco sells Linksys to Belkin, ending home networking run
ewertz   1/29/2013 6:20:35 AM
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Yeah, boo hoo. I swore to never buy another Belkin product after they blew me off not compensating me for the junk wireless router I bought from when they lost their big class-action lawsuit a decade ago. They're one of three companies I'll never do business with again. Oops, four -- I just realized last night that ARCO was part of BP.

DrQuine
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CEO
re: Cisco sells Linksys to Belkin, ending home networking run
DrQuine   1/29/2013 12:02:55 AM
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On hearing the news, my first thoughts were of the impending monopoly ... but since LinkSys and Belkin were the market leaders a few years ago (in my mind), NetGear, D-Link, Trendnet and many others have become very active. It is interesting that after the transaction Belkin will hold "only" 30% of the market. Does anyone know the market shares / ranking?

old account Frank Eory
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re: Cisco sells Linksys to Belkin, ending home networking run
old account Frank Eory   1/28/2013 9:26:46 PM
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$500M paid for Linksys is pocket change compared to the $7B that Cisco paid for Scientific-Atlanta's set-top box business. I remember about a year ago there were rumors that Cisco wanted to sell that business too, but I think all they did was sell the factory in Mexico to Foxconn.

chanj0
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CEO
re: Cisco sells Linksys to Belkin, ending home networking run
chanj0   1/28/2013 7:26:37 PM
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The consumer market is pretty brutal in general. Profit margin is low. In general, cosmetic drives sales. Yet, technology can't lack behind too much compared to other product of other brands. Nonetheless, what's the benefit of selling a division worth 30% of US market? What does 30% US market translated to dollars?

GeLy-MyOtherRideIsABMWS1000RRScooter
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re: Cisco sells Linksys to Belkin, ending home networking run
GeLy-MyOtherRideIsABMWS1000RRScooter   1/28/2013 3:43:58 PM
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I'm guessing a lot less than $500mil that Cisco paid for Linksys, otherwise CSCO would have put out a press release. Maybe well see it on the next Q report.

eewiz
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CEO
re: Cisco sells Linksys to Belkin, ending home networking run
eewiz   1/26/2013 3:57:44 AM
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Interesting! Is the acquisition just for the brand name? I mean what can Belkin do with Linksys that it currently can't do by itself? Any idea on the valuation?

JAK620
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re: Cisco sells Linksys to Belkin, ending home networking run
JAK620   1/25/2013 8:11:49 PM
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I like both Belkin and Linksys brands and their product lines. I hope that Belkin can do a better job to the Linksys brand than what HP had done to Compaq ...

JAK620
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re: Cisco sells Linksys to Belkin, ending home networking run
JAK620   1/25/2013 8:09:30 PM
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Oh well... this reminds me of the demise of Compaq...

Yog-Sothoth
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Freelancer
re: Cisco sells Linksys to Belkin, ending home networking run
Yog-Sothoth   1/25/2013 5:23:45 PM
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What a shame. Belkin makes stuff that appears to have been designed by garden gnomes with software written by cavemen.

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