MUNICH, Germany Austriamicrosystems (AMS) teams with IDS Microchip to develop a reader chip for next-gen RFID tags. The move aims at the portable UHF RFID reader market.
Design targets are, according to needs of the mobile RFID reader market, low energy consumption and a low price, AMS said. By integrating time-critical functions the partners claim to have achieved to simplify the design. Thus, a UHF RFID reader can be implemented with the AMS/IDS chip in connection with a relative simple 8-bit microcontroller, AMS explained. The company also claims that the chip enables low-cost readers with a Bill of Material (BOM) of less than 50 (about $71) in low quantities.
"The UHF RFID market's growth potential has been limited due to the complex and expensive reader solutions available at the market", explained Franz Faschninger, Senior VP and General Manager of AMS' Industry and Medical business unit. The chip will help to drive price down and at the same time to cut the time-to-market for RFID reader developers, Faschinger said.
After the volume production launch scheduled for the first quarter 2008, the device will be marketed by both companies, albeit under different type designations, AMS informed. The production will take place at Austriamicrosystems' wafer fab in Unterpremstaetten, Austria.