(Note: This article originally appeared on EE Times Europe.)
Major global component and consumer goods supplier, Laird Technologies has entered into a technology license agreement with Belfast-based APTX, the audio software company now based at the Northern Ireland Science Park.
The deal sees apt-X software created by APTX audio engineers pre-programmed into a new range of semiconductor multi-chip modules for Bluetooth wireless connectivity, to improve stereo audio quality. Designed by Laird's UK subsidiary, these modules are destined for use in mass-market consumer electronics goods, including high-end audio equipment, stereo hi-fi systems, iPod speaker docks, and so on.
Licensing sales manager Stephen Wray of APTX said: "This deal with Laird is very exciting as it opens up new markets for APTX, especially in high-volume audio gadgets." APTX recently appointed a sales agent in Hong Kong to help the company continue to expand its export sales to China.