Breaking News
News & Analysis

Technicolor Wants to Certify Your Displays

8/8/2013 05:28 PM EDT
17 comments
NO RATINGS
Page 1 / 2 Next >
More Related Links
View Comments: Newest First | Oldest First | Threaded View
<<   <   Page 2 / 2
junko.yoshida
User Rank
Blogger
ambitious goal
junko.yoshida   8/9/2013 2:48:35 PM
NO RATINGS
I find this truly an ambitious goal. So, Technicolor wants to become Dolby of the color gamut. Interesting idea (as a business model for Tehnicolor), but I suspect that it take years before consumers become aware of this, and start hunting for a display that comes with Technicolor certificatipon. I can't imagine what sort of marketing dollars they will be putting into this...

goafrit
User Rank
Manager
Re: I hope...
goafrit   8/9/2013 2:31:43 PM
NO RATINGS
@Olaf, it all comes down to adoption. If they can get many penetrations. Otherwise, nothing changes. I think bringing an order in these areas will be tough owing to the level of innovation.

goafrit
User Rank
Manager
Re: Room for one more logo on nyour front panel?
goafrit   8/9/2013 2:30:02 PM
NO RATINGS
>> Do you see this as a way to differentiate or just another logo trying to crowd onto your box's fron panel?

Purely, it is a business and before you know it many people will join. It is pure business and we are going to see a lot of that. It is like the ecostar which shows when your monitor is booting up.

rick merritt
User Rank
Blogger
Re: I hope...
rick merritt   8/9/2013 1:35:24 PM
NO RATINGS
@Olaf: This is exactly one of the scenarios Technicolor has identified!

Olaf Barheine
User Rank
Rookie
I hope...
Olaf Barheine   8/9/2013 3:16:00 AM
NO RATINGS
...this means the days will soon be over, when I buy me a beautiful orange shirt on the internet and get an ugly yellow one. I check always the color on different computers before I buy something.

DrQuine
User Rank
CEO
Color Certification
DrQuine   8/8/2013 8:57:41 PM
NO RATINGS
I don't think there is a shortage of color certification standards nor of color adjustment tools. The challenge is to make them user friendly. I would think that by definition they would require some kind of a closed loop process that detects the image on the screen and compares it to the "expected" or "intended" values.

rick merritt
User Rank
Blogger
Room for one more logo on nyour front panel?
rick merritt   8/8/2013 8:37:00 PM
NO RATINGS
Do you see this as a way to differentiate or just another logo trying to crowd onto your box's fron panel?

<<   <   Page 2 / 2
Flash Poll
Radio
LATEST ARCHIVED BROADCAST
Join our online Radio Show on Friday 11th July starting at 2:00pm Eastern, when EETimes editor of all things fun and interesting, Max Maxfield, and embedded systems expert, Jack Ganssle, will debate as to just what is, and is not, and embedded system.
Like Us on Facebook

Datasheets.com Parts Search

185 million searchable parts
(please enter a part number or hit search to begin)
EE Times on Twitter
EE Times Twitter Feed
Top Comments of the Week