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The New T&M Company Name Is…

1/7/2014 04:15 PM EST
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MeasurementBlues
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Dave Jones
MeasurementBlues   1/7/2014 10:55:51 PM
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@eevblog is all over this one. he even noted keysightinc.com.

MeasurementBlues
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Re: The second page of this article misnames the new company, twice
MeasurementBlues   1/7/2014 10:45:16 PM
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Greetings sleibson,

While typing the story, I inadvertently typed "Keyspan" a time or two but corrected them before posting. Keyspan was the name of a utility company in the northeast. MCU Park in Brooklyn, a minor league ballpark, was once known as Keyspan Park.

Susan Rambo
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Re: The second page of this article misnames the new company, twice
Susan Rambo   1/7/2014 9:48:05 PM
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Thanks, SLeibson. Martin Rowe corrected the article. Normally I would agree with you but Martin's slip probably has less to do with the name and more to do with his own desire that the company be called BD Measurements or just Bill and Dave. He even made the logo for it.

sleibson-xilinx
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The second page of this article misnames the new company, twice
sleibson-xilinx   1/7/2014 6:13:45 PM
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You might want to fix that. Keypoint--no. Keysight--yes.

 

Your trouble with remembering the name does not bode well for the choice.

zewde yeraswork
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Re: Interesting
zewde yeraswork   1/7/2014 6:00:36 PM
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the early stages of the company's existence are prety important to determining its future direction, and the direction of its brand.

Susan Rambo
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Interesting
Susan Rambo   1/7/2014 5:30:12 PM
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Nice glimpse behind the scenes into Agilent's decision to split and what the newly-split company must do around branding itself.  Thanks Martin.

MeasurementBlues
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The new name
MeasurementBlues   1/7/2014 5:05:16 PM
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When Agilent split from HP someone I knew came up with a less than flattering name that rhymed with Agilent. What's your take on the new name?

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