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Apple in China: Best Is Yet to Come?
7/24/2014

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(Source: Counterpoint)
(Source: Counterpoint)

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junko.yoshida
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Re: Brand in China
junko.yoshida   7/25/2014 12:58:27 PM
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As I undderstand it, Xiaomi is doing a great job. Instead of spending money in building presence in retail stores, the company is doing its business solely online. So far, it's been working well.

junko.yoshida
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Re: Brand in China
junko.yoshida   7/25/2014 12:56:29 PM
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@Sheetal.Pandey, I don't think Samsung would be lagging behind either. But the fact is that Samsung has put itself in a much tougher spot as it has to spend more resources to fight against the local Chinese smartphone vendors at every price point. 

Sheetal.Pandey
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Re: Brand in China
Sheetal.Pandey   7/25/2014 12:55:31 PM
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@sanjib, but chinese models doesnt perform good over a long period of time and especialy the customer support or repair feature is not there.

Sheetal.Pandey
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Re: Brand in China
Sheetal.Pandey   7/25/2014 12:52:51 PM
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The way young generation in China uses phones, smartphones market is going to grow bigger and bigger. But there will be tough competition between APple and Samsung. Would be surprised if Samsung is lagging behind.

Sanjib.A
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Re: Brand in China
Sanjib.A   7/25/2014 12:46:07 PM
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Recently Chinese brand Xiaomi's Mi 3 mobile phone was launched in India. This mobile has excellent features matching all high-end phones. Mi 3 uses Qualcomm Snapdragon 800 8274AB 2.3GHz processor, Adreno 330 450MHz GPU, 2GB LPDDR3 RAM!! The display also reasonably matches any high-end phone. The cost is just Rs. 13,999/- in Inida (~USD 233).

There was a over-whelming response for grabing this phone. Two days back the website of one of the popular online shopping company Flipkart crashed due to heavy traffic due to more than 100K customers booking this phone in a short span of time.

http://articles.economictimes.indiatimes.com/2014-07-23/news/51932180_1_flipkart-moto-g-china-xiaomi

 

 

 

junko.yoshida
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Re: Brand in China
junko.yoshida   7/24/2014 10:34:24 PM
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I agree with your assessment as to how nutty some consumers in China could get over the high-end brands. No wonder Apple has been recruiting so many executives from high-end brandname companies over the last 12 months...

krisi
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Re: Apple will still trail Samsung
krisi   7/24/2014 7:37:39 PM
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I give it a year or two

?-??>
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Brand in China
?-??>   7/24/2014 6:20:58 PM
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As you said, brand is a major factor in the choice of a phone in China. I don't think it's about money, it makes me think of Louis Vuitton bags and crazyness about them.

Now cost is very different for smartphones of equal performance/design/apps... I have a Xiaomi mi2s I paid less than 200€ and it's crazy how cheap it is. Apple made us think high-range is expensive, well it's not anymore.

junko.yoshida
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Re: Apple will still trail Samsung
junko.yoshida   7/24/2014 3:50:26 PM
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In other words, the market share is one tihng, the key to this whole story is how Apple can maintain its profitability without getting killed in China. 

junko.yoshida
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Re: Apple will still trail Samsung
junko.yoshida   7/24/2014 3:48:30 PM
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It would be interesting to see how long Apple can stay above the fray -- by putting itself, namely its iPhones and iPads, into a category of its own and not getting sucked into the price competition. 

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