Estimated cost of goods (CoGs)
The BOM cost of the Amazon Fire Phone has been estimated at $208. This includes the materials, chipsets, electronics, and assemble-and-test costs. Our team of analysts has provided costing on mobile and personal electronics for 15 years, and an overview of our costing methodology can be reviewed here.
The following Figure segments the costs into the relevant systems, such as memory, display, battery, connectivity, and more. It should be noted this is our initial cost. Over the next several weeks, we’ll cost each discrete technology, chipset, filter, etc., and this will be published in our Mobile Device library.
Estimated Cost of Goods of the Amazon Fire Phone
Teardown.com’s analysis clearly shows Qualcomm as the undisputable winner for IC design and socket wins. Qualcomm’s chips also make up the lion’s share of the BOM and contributed the largest percentage of our initial cost estimate.