First, chrome is seen as a $11 device: three months of netflix($24 value) + chromecast at $35. That's a really good deal.
Second, the user interface should be very nice and natural.
Third, it's relatively open. You can stream content from all kinds of sites on the web and local pc files. Since a lot of content is availble for web but you have to pay for cable to get it on TV, that's also a big deal(assuming providers won't find a way to block it). Also, it opens some ways of easy piracy.
Chromcast seems interesting enough, if you want to lug this PC around. Or you can forget about Chromcast and simply plug the PC into the TV directly, using the TV screen as your PC monitor. That might mean you dedicate the PC to the job of Internet TV receiver (and anything else you want to do with that PC).
HDTVs and PCs have made this convenient and simple. You can either use HDMI from PC to TV, or you can use the RGB video and PC audio mini-phone plug, directly to the TV set. (Then, from TV set, you can feed a high quality audio system, and be amazed at how good Internet TV audio really is!)
As others have said, this allows all manner of Internet TV access, which the likes of Roku and AppleTV do not. I wonder why anyone would consider devices that only give you to access a handful of pre-determined Internet TV sites, when so many are available these days, and more appearing all the time.
@Bert: Chromecast plugs into the TV's HDMI slot and acts as a WiFi dongle. It can be controlled from any other devcies such as a smartphone or tab, no need for a PC, b ut you can use that too if you like.
@hm: The bean counters say Android has Apple in its rear view mirror in market share, but I suppose they are still watching closely for any design ideas--like an iTV. Pichai said he runs the Google TV group too and said he expects it to ramp over the next several years. Hmmmm
True, Rick. I guess I was focusing more on the watching TV aspect. But you're right. To get any manner of content to the large TV screen, such as pictures from a smartphone, this is a nice, low cost, simple solution.
Specifically for watching Internet TV, using an iToy or Android (or AppleTV or Roku)ends up limiting you for choice, compared with what you can get with a PC. So either you have that PC with you, or you dedicate the PC to the TV screen, via aforementioned connection options, and control it remotely with wireless mouse (and keyboard, to enter new links).
This would give you access to a huge assortment of Internet TV portals out there.
No, It can be used with any mobile phone or tablet with bluetooth connectivity. This device will be more useful for these users only. Otherwise PC itself will be having enough larger screen to work with.
the presentation might be lackluster but products are excellent as compared to the price points. Since last year or so Nexus is eating into the shares of Samsung and HTC shares. Whether it can start eating Apple's share is worth to watch.
I think no other company right now that Apple can create a market for a product. It used to be other-way-around case that there is a consumer market that companies could target. So, the strategy for companies to keep a close watch to Apple and follow their lead is understandable.