News & Analysis
EE Times 40th: 10 electronics visionaries to watch
R Colin Johnson
11/7/2012 5:38 AM EST
Steve Nasiri-Invensense
Steve Nasiri has been pioneering motion-processing technologies with micro-electro-mechanical system (MEMS) at five startups--including SenSym (Honeywell), NovaSensor (GE) and Integrated Sensor Solutions (TI)--before founding Invensense.
He invented the “Nasiri Process” technology which bonds a MEMS chip together with the ASIC that controls it, creating a scalable hermetically sealed system that is cheaper to produce and longer-lived in the field.
With Nasiri at its helm, Invensense has consistently one-upped rivals with the world’s first dual axis gyro, the world’s first three axis gyro, the world’s first six axis gyro and accelerometer motion processor, and the world’s first nine-axis gyro, accelerometer and compass motion processor.
Nasiri’s greatest contribution, however, has been in applying MEMS motion processing technologies to non-traditional application areas exemplified by Invensense’s crown jewel--the gyroscope enabled Black & Decker screwdriver (pictured here in his hand) which changes rotation directions at the flip of a wrist.
Although his plans are hush-hush, over the next decade Nasiri will likely apply MEMS technologies to even wider reaching aspects of the human condition, having recently stepped down as CEO of Invensense where he still serves on its board of directors.
Click on image to enlarge.
Source: Invensense
Next: Dharmendra Modha-IBM
Steve Nasiri has been pioneering motion-processing technologies with micro-electro-mechanical system (MEMS) at five startups--including SenSym (Honeywell), NovaSensor (GE) and Integrated Sensor Solutions (TI)--before founding Invensense.
He invented the “Nasiri Process” technology which bonds a MEMS chip together with the ASIC that controls it, creating a scalable hermetically sealed system that is cheaper to produce and longer-lived in the field.
With Nasiri at its helm, Invensense has consistently one-upped rivals with the world’s first dual axis gyro, the world’s first three axis gyro, the world’s first six axis gyro and accelerometer motion processor, and the world’s first nine-axis gyro, accelerometer and compass motion processor.
Nasiri’s greatest contribution, however, has been in applying MEMS motion processing technologies to non-traditional application areas exemplified by Invensense’s crown jewel--the gyroscope enabled Black & Decker screwdriver (pictured here in his hand) which changes rotation directions at the flip of a wrist.
Although his plans are hush-hush, over the next decade Nasiri will likely apply MEMS technologies to even wider reaching aspects of the human condition, having recently stepped down as CEO of Invensense where he still serves on its board of directors.
Click on image to enlarge.
Source: Invensense
Next: Dharmendra Modha-IBM
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Michael.Markowitz
11/8/2012 10:22 PM EST
I like this story, Colin, and I'm glad you picked a MEMS guy. While I acknowledge my strong bias--I am, after all the ST PR guy--I would like to suggest you picked the wrong one!
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agk
11/10/2012 3:16 AM EST
Interesting to read here RRAM,cat's brain in a micro chip,9axis gyro,animated human avatars in holography,i robot,smart prosthetic leg,spectrum utilization 10 fold higher,imaging each bond between atoms,smart zero energy homes and also see the scientists who are doing great work for the future earth.
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GREAT-Terry
11/13/2012 9:09 AM EST
All stories are great. I particularly like those stories related to the application with motion sensing and AI that I believe in not very long time can revolve our life to a new era.
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yalanand
11/17/2012 1:37 AM EST
Thanks for the list eetimes, thanks for introducing these great personalities behind the innovation. Its people like these who's innovation makes our lives better.
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resistion
11/17/2012 11:34 AM EST
I'd tone down the memristor hype, please. Go read the literature, see how far back this goes.
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specialkaye
11/24/2012 10:42 PM EST
Interesting assessment, but it’s not quite accurate. The technology itself is based on a couple key ingredients – natural language and a robust knowledge management platform that puts the control of the virtual assistant in the hands of the deploying company. As a result, each avatar deployed from the system is customized to suit the needs of the client and is specific to their domain. While Siri attempts to provide assistance utilizing a host of features on your iphone, avatars like Lucy have been created to provide assistance to customers with specific questions about their relationship with a specific company (i.e. a bank, travel company, telecommunications provider, retail store, etc.) Moreover, the content is at the discretion of user. Companies have the ability to aggregate their internal databases, CRM, BI tools and more, integrate with any app or web services platform and pull in information from community forums, blogs or other sources if they WANT to. This allows them to customize the experience and maintain control of their brand for a consistent, reliable and personalized experience. It may be worth taking another look at the technology to assess the true value it can provide. Comparing it to Siri and Watson is like apples and oranges
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nicolas.mokhoff
12/7/2012 12:17 PM EST
I agree with your assessments, specialkaye. While the comparison of Lucy to Siri may be ill-advised, the fact that both exist and are beginning to use speech recognition technology in the mass, albeit domain-specific markets,--in the case of Lucy,-- is a trend that will only grow in the next 20 years. Even with Siri the user is constrained to whatever was programmed for the "ideal" average pedestrian. It's clear that as long we can program the recognition algorithms we are in control; when handhelds become smart enough to tell the user what to do w/o being prompted,...
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C VanDorne
2/13/2013 4:06 PM EST
I saw 8 visionaries, not 10, and two things. Note to editors: I would still have read the story if it was entitled "Eight electronics visionaries to watch."
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