I hate to admit this about myself, but I think there are a goodly number of consumers like me: I didn't trust power windows until the 80s because in the 70s, it seemed like they weren't working properly in half the cars that had them. So I've got a bit of inner resistance to the idea of self-driving cars. Besides, gizmos cost money. Low-tech cars are cheaper.
That may not be a popular thought at EET, but engineering about people as much as electronics, isn't it?