If your mobile carrier (MC) can tell that you shopped at merchant A and merchant B who are competitors, can the MC sell that intel (minus the actual personal PMI info) to those merchants? You're the target for posting real-time "value add services" to your device. Do you feel that's invasion of your privacy? Note that financial targeting of mobile devices (in lieu of your email address) is driving innovation (funding it) much like Google data mining pays for broadband advancements. Not only phones, but now your TVs, media centers, etc. are also targets.
What are the engineering and design challenges in creating successful IoT devices? These devices are usually small, resource-constrained electronics designed to sense, collect, send, and/or interpret data. Some of the devices need to be smart enough to act upon data in real time, 24/7. Specifically the guests will discuss sensors, security, and lessons from IoT deployments.