@richardst, punitive lawsuits may be effective, but ultimately even those costs are passed along to the consumer, unless it targets executives personally rather than the corporation. But it still might help. I heard that with the Ford Pinto gas tank thing the execs compared the cost of the recall against the probable lawsuit costs, and chose to roll the dice on the lawsuits. Perhaps a history of punitive fines might tip the balance the other way next time.
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