@zsupalla: definitely agree branding is super-important, but I'd say it is more important to the success of the project than to the success of the individual making open hardware. you can have a hugely successful project and make no money. For example, I don't directly benefit from individual BeagleBone sales.
Replay available now: A handful of emerging network technologies are competing to be the preferred wide-area connection for the Internet of Things. All claim lower costs and power use than cellular but none have wide deployment yet. Listen in as proponents of leading contenders make their case to be the metro or national IoT network of the future. Rick Merritt, EE Times Silicon Valley Bureau Chief, moderators this discussion. Join in and ask his guests questions.