I am going to be selfish, but I want them to do it. They are going to use the Subaru engine
and Rear drive part of the Subaru 4 wheel drive.
So this means that Subaru will also sell a version of the car. But this car will be 4-wheel drive.
I currently own a Legacy GT and this is one of the most under the radar sports sedans on the market. 0-60 5.3 seconds and the quarter in 13.7 and that is 100% stock. Plus I get about 32 MPG driving (Conservatively) in the mountains 26 around town.
This new car would weigh a lot less so the performance would be better and the MPG would be better. Plus Subaru designs ugly cars. So Toyota will help them not make it so ugly. There is always room for a unique car like that in the market place.
As long as they don't price it to high.
I enjoy technology and Toyota has already had at least two performance cars, Supra & MR2, and Subaru with the WRX Impreza's impressive racing abilities I think would be a great combination. Toyota has already has a racing hybrid "http://www.automotivedesignline.com/showArticle.jhtml;jsessionid=T51OLTV0BLE5VQE1GHRSKHWATMY32JVN?articleID=201200102&queryText=hybrid+race+car" so for me its a go.
I think this is a natural growthdirection for Toyota. They have already established superb credentials is quality and economy, so why not try to take another market segment?
If you consider the new Toyotas; they have a V-8, they have a full size pick-up, and some of their cars have grown to almost full-size. It seems they have learned how to appeal to an american audience.
Recesion aside, they should have no trouble selling sports cars to the US public. As a people, we love performance cars.
Who knows, maybe they can even encourge some of the environuts to drive real cars again.