NXP is big but it is also old (it is just Philips but changes the name). It just lose the focus and people may not know what to do. In this century, it is too difficult for such a big company to survive as the world is changing so fast. They need to cut out some non-profitable or not-so-profitable business in order to refocus on higher profit section. Saying that, audio system is indeed not high-end enough and the margin is so thin for such a big company. Good to see people try to think about high performance market rather than just huge but dirty and messy market.
@Dave, this is the way of new KKR backed CEO, during last 2 years NXP either s gone to joint venture, or sell off with share owning. Besides thanks to private equity who filled inside of NXP with dept, and would like to get back their money. After sell off mobile unit they had 1,2B. TV and sat. unit to 600K, IPO release and now one more sell to 800K to cover up however +6B dept is huge where no ultimate sales growth is happening around. All admin team trying to assure people that company goes well on HPMS which is simply a fun story. unfortunately big NXP is gone to disappearing from top list, will remain very focused, shrunk company if KKR wont sell off
What is really core business in this age of Apple and Google? Can you have a core business? Think of IBM that has become a consulting technical company. The world is being redesign and it is pity NXP was not up to the task. They have to sell assets. Too bad
I am not proud anymore for for having worked 9 good years for NXP, if all this continues (and there is not anymore the Company for which I I worked), in less tan 1 year it will be completely dismanteled.
One step further in the dismantlement of the former semiconductor division of Philips. No need to be suprised, this is the usual strategy of the private equity firms (like the ones who own NXP) to get money back after a LBO. I don't think NXP's interests (from an industrial point of view) have anything to do in there
What are the engineering and design challenges in creating successful IoT devices? These devices are usually small, resource-constrained electronics designed to sense, collect, send, and/or interpret data. Some of the devices need to be smart enough to act upon data in real time, 24/7. Are the design challenges the same as with embedded systems, but with a little developer- and IT-skills added in? What do engineers need to know? Rick Merritt talks with two experts about the tools and best options for designing IoT devices in 2016. Specifically the guests will discuss sensors, security, and lessons from IoT deployments.