I had no idea Borders Bookstores had such an illustrious history in information processing. You can understand how such attention to basic business information helped them to such great heights of success. Too bad they did not survive the next level of change in the industry. You would think that with such a wealth of experience in the benefits of computing as applied to business would have helped them see the steps needed to be taken.
Jon - http://www.evosite.co.uk/
A nice article. From punch cards to RFID tags we have come a long way but the basic motive is the same , to be able to track the inventory, to guarantee the genuineness of the product and to be able to trace back defects to the exact production batch. Laser engraving has also been one of the methods to encode such information on products.