At the moment, the only feature it can really talk about is maps. Lumia devices will apparently run Nokia Maps, which is arguably the most widely available free mobile navigation service. It also has the most number of languages and country support compared to any other mapping service available today. Oh, and the Lumia 800 comes with in-car navigation, too. Granted, that's not really a reason why people buy new phones... but you never know.
And the camera is pretty great too.
But yeah, Nokia really has to step up its feature set!
Lovely hardware, but what about the apps ecosystem?
Aside from that, what I really want to know is how does IDC come up with these estimates: "Microsoft should see its mobile software grow to take a market share of 11 percent by 2012 and possibly become the second biggest smartphone operating system by 2015, with 20 percent market share, behind Android and ahead of iOS."
Yeah, and the Dow could hit 15,000 in 2012 and 25,000 by 2015. Why? Because an analyst said so...
The WP apps ecosystem is growing rapidly, even faster than Android during its equivalent stage. Infact after Nokia came onboard, the growth increased since developers got a boost and incentive to develop more apps considering the reach of Nokia. Almost all major apps are available on WP or are currently under development on WP.
You're 100% right Frank.... I wish I knew how they came up with those numbers too... but they won't tell me. It's all "based on market analysis and projections"... sigh.
Honestly, and you can remind me of this is 2015... if WP reaches 20% market share... I will eat my shorts. seriously.
Looks like Nokia may have picked an operating system because it was not the most popular (or even close) and that in itself is a differentiator. But Frank is absolutely right about the apps ecosystem since that seems to be a major factor in the decision of which phone to purchase (although some people really don't care about or want extra apps).
Windows Phone will have 20% market share? I don't believe that for a second. It may be a fine smartphone OS, but consumers haven't responded in the year its been out. What makes them think they'll suddenly respond now just because Nokia got on board?
I think that Nokia is banking on continued customer loyalty, as many people have not switched to a smartphone yet. And yes, as a differentiator, Windows rather than being yet another Android phone (a sector that is getting crowded).
I've been a Nokia fan for well over 10 years, on both aspects: as a company and as a product creator. Then in 2011:
* They gave up on MeeGo (I am a Linux fan) in favor of Win (which does nothing but freezing PCs at work).
* Bought a new Nokia phone that went back to repair for 7 times before they've decided to replace it;
* Still waiting for a solution on a song acquired at Ovi that is impossible to download, unless I pay for it again.
To me, the oil platform is still on fire.
Understandable that one who likes Linux more than Windows would not like Nokia's move to WP. But WP is unlike Windows on PCs. It is arguably the most stable mobile operating system in the market currently,or atleast as good as iOS according to tons of reviews.
* Not sure what you do with your phone but repairing for 7 times sounds an awful lot, either you got a defective piece, or as Apple says"You are not using it the right way";)
It will be a very tough market for Nokia as the hardware they are going to put is JAWP ( Just Another Windows Phone ), all the problems associated with Windows Mobile OS will come with it. So very few users will go for these phones who have got used to with the apps available on IOS and Android.
This a popular wrong perception:JAWP and about Nokia in general.
Does any Non-Nokia phone in the market come with free downloadable maps for countries around the world, so you can use navigation without internet, full offline, no cell signal required?
Does any Non-Nokia phone in the markete come with free music streaming with free downloadable music on your phone?
Does any Non-WP phone in the markete come with free 25GB of cloud storage and free MS Office on mobile?(How many people in the world use iWorks?)
Does any Non-WP phone in the markete come with XBOX app like WP ?
Does any Non-Nokia phone in the market have any better hardware design than Nokia 800?
How many Non-Nokia phones have a super camera as good as Nokia's 800 or N9?
How many phones in the market that offer all the above available at the same price as 800?
Also remember that Windows Phone OS is totally different than the old windows mobile OS, which was ofcz not good.
But WP is totally different story. Lot of users who have used/tried WP in reality have been impressed and apps are increasing day by day with many major apps available on WP like iOS and Android.
"This is a slim and sleek, well designed... has some strong key selling points”
Can 12 mm be considered slim anymore? With Droid razr targeting sub 8 mm thickness, Lumia is a far cry. I like sleek phones and this sure doesn't look like one.
I see a disconnect between the consumer and business space that is being overlooked here. For an enterprise customer, rolling out a mobile phone handset that runs Windows Phone, alongside Windows on the desktop and in the server room may be a no-brainer, as it eases deployment and maintenance.
In the consumer space it's a very different matter. In that segment, smartphones are fashion accessories, bought because they're cool. Apple iPhones are cool. Android based devices are cool. Is Windows Phone cool? You might buy it, but would your teenage daughter trying to keep up with her friends? I rather doubt it.
And Nokia needs far more than the enterprise customer to turn itself around. They are betting the company on Windows Phone, but unless they can make products perceived as cool, they will not succeed.