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GREAT-Terry
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re: Report: Apple in talks to buy flash memory firm
GREAT-Terry   12/13/2011 2:41:01 PM
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$400 million is not a small amount, especially to start-up. This Anobit should be a real hot stuff to the market so that Apple doesn't mind to pay such a big fortune. Able to improve the apparent endurance should is more worthy once this technology is well adopted in memory demanding systems that Apple surely will build.

resistion
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re: Report: Apple in talks to buy flash memory firm
resistion   12/13/2011 3:11:11 PM
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They're trying to get ownership of anobit IP.

masimons
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re: Report: Apple in talks to buy flash memory firm
masimons   12/13/2011 4:57:45 PM
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Wear leveling has been around for 15yrs, what new do they bring to it ? Actually was expecting FRAM/MRAM or similar to be in true production by now.

Peter Clarke
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re: Report: Apple in talks to buy flash memory firm
Peter Clarke   12/13/2011 5:21:54 PM
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@masimons I don't know exactly what Anobit do to improve memory endurance. But given the backgrounds of the founders in digital signal processing, and that their technology is called memory signal processing (MSP) I suspect they have some way of reading data back from memory cells and can tell about the likelihood of a cell failure. With this information is should be possible to push endurance closer to the edge. They may also have worked out superior ways to encode data so that when a cell failure does occur they can recover the lost bit and move on.

eewiz
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re: Report: Apple in talks to buy flash memory firm
eewiz   12/13/2011 8:17:54 PM
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Since Apple is already using their tech in all its products, I guess they are just blocking the IP so that competition wont get any hands on it. Good move. btw the valuation is too good, for a 5 year old semi startup. shows that still there are ways to do a semi startup without burning a lot of VC cash.

KB3001
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CEO
re: Report: Apple in talks to buy flash memory firm
KB3001   12/13/2011 9:53:16 PM
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I agree. It looks like a move to block competitors. Given the ~$72 million received from VCs, the $400-500m price tag looks reasonable, albeit on the high side in these difficult times.

dan-nevill
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re: Report: Apple in talks to buy flash memory firm
dan-nevill   12/14/2011 1:26:04 AM
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The only reason Apple blocks IP is to stand in the way of innovation, which is not a "Good move" at all. In this time of global uncertainty they challenge anyone and everyone which could cause lots of people to lose their jobs, that is just selfish. The Patents laws need to be overhauled and there needs to some limitation on exercise patents just to screw people over.

KB3001
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CEO
re: Report: Apple in talks to buy flash memory firm
KB3001   12/14/2011 9:17:21 AM
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I do not think many people are happy with the way patents are being used to block rather than create, but this is the state of play and there is little hope of a major change any time soon.

t.alex
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re: Report: Apple in talks to buy flash memory firm
t.alex   12/13/2011 10:35:12 PM
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I wonder if they still allow Anonit to sell the controllers to other customers?

_hm
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CEO
re: Report: Apple in talks to buy flash memory firm
_hm   12/14/2011 1:56:44 AM
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Apple is actively participating in IC designing and slowly the may be interested in fab. It is good move as they have huge volume to support it. Alongwith acquisition, Apple should also make more efforts on innovation.

docdivakar
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Manager
re: Report: Apple in talks to buy flash memory firm
docdivakar   12/14/2011 7:20:21 PM
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Apple may also be looking to do heterogeneous integration of logic and other functions into the flash memory products via 3D/2.5D stacking. The reliability of memory components is paramount to the overall product reliability of a 3D/2.5D stacked product and perhaps this is one way Apple thinks it has an edge over others in higher yields. MP Divakar



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