The only thing mainstream about getting an ultrabook price below $1,000 is that the price is a three digit dollar value. Laptops are readily available for hundreds of dollars less. While lightweight computers are nice, these weight reductions are very pricy by the ounce. It may make more sense to carry the heavy computer and save on both the computer costs and membership fees at the local gym (just go running with the computer). For those who want a lightweight $999 computing device, buy two iPads and give one away.
It's obvious that Intel is NOT ignoring the smartphone and tablet industry. They are working hard to gain more penetration. But they won't want to give up margin. As differentiation between laptops and tablets becomes smaller, Intel will be able to exhibit their performance advantage (assuming that it exists and my experience shows that it does).
Intel is again and again ignorring the most powerfull forced in the computing industry today, Smatphones and Tablets.
I am wondering if they are really open to the market needs or just too arrogant to admit they have already missed the trend
There are 2 major cost components on a laptop - CPU and LCD. Acer and Asus offer $1000 ultrabook; whilst, Sony offers $1500+ ultrabook. Sony ultrabook has equipped with a highest resolution display.
Intel has controlled over cost of CPU. I can't wait to see price of ultrabook comes down to a much affordable range w/o sacrificing quality and performance.