Congrats on your new assignment. China is an exciting beat to report, and a fascinating place to be right now. After 30 years of reporting on and now doing PR here, I still find myself amazed at the pace of change and energy. You are in for all sorts of surprises. Look forward to welcoming you to Beijing - please do stop by the Hoffman Agency office. Good luck.
EE Times readers can appreciate what a delight it is to work with my colleague Junko Yoshida. She has been a superb editor in chief during a period of unprecedented turmoil in the media business. EE Times is back and better than ever thanks to Junko's herculean efforts. She will bring an cleared-eyed, uncompromising approach to her new China "beat" because she understands the global electronics industry just as she has chronicled the American and European industries. In short, she has one of the best BS detectors in the business, and she will cover China like no other journalist. We are extremely proud of Junko's accomplishments, and we look forward to her reporting from China. No one is better equipped to tackle this assignment.
oh, well. Junko, they might think your proximity to China – in geography, language and culture – is definitely playing a role here.
It's about the time though, a couple of suggestions
1. Samsung's Xian fab, what's the true scale, update of progress etc. (this could be the terminator of Micron and intel in the long term)
Recognizing the importance of China and the global electronics industry today, UBM Electronics made the decision to invest in our international coverage by creating a new role of EE Times Chief International Correspondent.
I cannot think of a better journalist for this job than Junko Yoshida. A true global citizen, Junko has a strong track record of covering the electronics industry. She's not afraid to ask the tough questions or of putting in the hard work required to be a great reporter, often toiling away outside of normal business hours.
In this intense and challenging position, Junko will lead from the front with her EE TImes colleagues, with excellent reporting, writing, and analysis. And sometimes breaking news, too.
Yunko, I'm sorry, I don't see these "two views" of China that you mentioned at the top. On the contrary, it's one and the same view.
I agree that expat jobs may well be what a lot of aspiring young EEs should look into these days, simply because the center of mass of EE design and production is likely to move to areas that are also the center of mass of global population. And by a lot.
Globalization and modern communications have allowed China and India to become much more influential in electronics and software industries, and the two account for 1 of 3 human beings on this planet. Unless their politicans screw things up royally, those two countries have a lot of growing to do, before the distribution of income and the flow of jobs are likely stabilize, IMO.
A Book For All Reasons Bernard Cole1 Comment Robert Oshana's recent book "Software Engineering for Embedded Systems (Newnes/Elsevier)," written and edited with Mark Kraeling, is a 'book for all reasons.' At almost 1,200 pages, it ...